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Monthly archive for March 2016

5 Steps For Aligning Community Support With Your Business Agenda

Most of the companies I talk to already help their communities in various ways, however they want to become more strategic in the way they provide support and may not know how to take the next step. For example, commercial and industrial vehicle manufacturer, Iveco, has created strong bonds with a

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Differentiating Your Purpose From Your Mission?

How does your PURPOSE differ from your MISSION? If you’re like me, you’ve probably confused purpose with mission and vision to the point where you’ve completely lost your bearings and given up! The question above was posed in the newsletter of a business-community practitioner buddy of mine,

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